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Children’s Rally, Sukkos 5741 - 1980
Children’s Rally, Sukkos 5741 - 1980


Before Pesach 5740 (1980), the Rebbe launched a campaign to engage Jewish boys and girls everywhere. After several successful initiatives over the summer, the Rebbe asked that three rallies be held for children the world over during the Tishrei holidays.

In 770, the Rebbe joined the final rally and addressed the children, launching a bold, new initiative. He asked that Jewish children be united in a single organization called “Tzivos Hashem,” telling the children that they were front-line soldiers in G-d’s battle against their own Evil Inclination.

This was the founding of Tzivos Hashem.

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Children’s Rally with the Rebbe

Throughout the years of his leadership, and especially after his launch of the Tzivos Hashem International Children’s Club in 1980, the Rebbe devoted a huge amount of his attention, time and energy toward children.

Children are not only the future of our people, the Rebbe explained, they are its today.

A key feature of the Rebbe’s relationship with children was the special events he led at for children only. Experience history, unedited and unfiltered, as the Rebbe addresses the Jewish people’s today and tomorrow.

  • 90 Minutes
    Subtitles in English, Hebrew, and Yiddish

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